— Javiera Da Fonseca

— Shäwn Tumblr Theme

— Shäwn Tumblr Theme

A talented and playful visual artist from Chile with work on display at some of the most well respected galleries.

A modern Tumblr theme designed around visual-posts, big images, simple navigation and a number of other features all modern Tumblr themes.

A modern Tumblr theme designed around visual-posts, big images, simple navigation and a number of other features all modern Tumblr themes.

In-depth research, UX & UI design consulting for leading global retailer in support of the holiday season. 

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Introduction

Role

Javier seeking a better online experience that supported the needs of all her visitor-types. Handcrafted design, built on Wordpress with localization support — minimal aesthetic that will not compete with her work with an in tune visual rhythm for easy content-scanning. 

Contracted along side a team of 2, as UX / UI design consultants to assist AEO with multiple objectives during the summer in preparation for the following holiday season. 

We assisted both off and on site with conducting deep user-research, redesign of important sections of the company webpage, introduced and implemented a design pattern library and developed new communication paths in support of an organization wide effort to provide customers with an omni-channel experience.  

Contracted as UX / UI design consultant to assist AEO with multiple objectives during the summer to prepare for the end of year, holiday season. 

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About Javeria

Javeria is a visual artist from Chile currently living in Mexico City. The work is a reflection of the warmer climates she spends a majority of her time living an working in. Her use of color, hard-lines mixed with organic shapes makes her work one of kind.

Research

Role

During initial discussion it became obvious her visitors had a unique reason and intentions when visiting the website. 

Contracted along side a team of 2, as UX / UI design consultants to assist AEO with multiple objectives during the summer in preparation for the following holiday season. 

We assisted both off and on site with conducting deep user-research, redesign of important sections of the company webpage, introduced and implemented a design pattern library and developed new communication paths in support of an organization wide effort to provide customers with an omni-channel experience.  

Contracted as UX / UI design consultant to assist AEO with multiple objectives during the summer to prepare for the end of year, holiday season. 

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Gina, Community

An artist herself, she has followed Javiera since seeing her at a local art-event in Chile years ago. She visits the website every-month or so to experience her new work while checking the schedule for any shows and happenings close to her.

"One of my favorite artists coming up at the moment... the work is fun & beautiful. totally inspired by her ability to capture the attention of such a wide-audience without compromise." 

Ian, Gallery Owner

Much like a museum owner but for profit, a gallery owner chooses and presents an arrangement of art for sale to private buyers.  Running a small gallery in South Beach, Fl, constantly on the look out for artwork reflects the taste his new and established clients. 

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Xiana, Art Buyer

San Francisco native, currently working as a Product Manager in the tech industry, Xiana is passionate about art and supporting artist both locally and worldwide. 

Sitemap / Flow

Role

A quick visual representation of the website sitemap. Although the sitemap is small, the website allows the visitor to experience the site in a circular-flow. 

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Design

Role

Javiera had clear goals and knew exactly what she wanted but wasn’t quite sure how to unify the ideas. Combining a mix of Javeria’s want’s and a bit of light research, we

Experience

  • Clean & Minimal
  • Browse content structure
  • Encourage interaction
  • Content layouts easy to scan
  • Social Media Share Formatting
  • Emphasis on photography
  • Photography Post-Production Style

Technology

  • Self-Management of content
  • Artists would like to manage website
  • Fast Loading 
  • Optimized Images
  • Langauge Localization
  • Fluid Information Architecture
  • A CMS that worked for her in the future content
  • Responsive Experience
  • Future SEO abilities and plugins
sketches

Sketches

Hey there, this is the default text for a new paragraph. Feel free to edit this paragraph by clicking on the yellow edit icon.

Wireframes

A quick visual representation of the website sitemap.  Although the sitemap is small, the site is home to a ton of content. 

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Homepage

A list of all content types including news, shows, competed pieces, articles & galleries all in chronological order providing access to deeper sections of the website.  Menu items, filter and heading are sticky.

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Filtered Content

A simple content filter in the top right provides visitors an easy method for filtering content based on interest.  Selected content types are highlighted and unslected types are still availible yet are greyed out.  This pattern also lends itself nicely to mobile experiences. 

Project Layout

A full-width layout with importance given to the visual content of an artists project.

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About Page

Learning more about Javiera, offering contact information, social-media links and exhibition resume.

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Results

Role

The "tried and true", black and white, minimal design supports colorful artwork nicely.  When developing a portfolio for an artist is to avoid getting in the way across all aspects of the information architecture and elements.

The web medium needs to exist in function while providing the proper stage for content to shine. Photography for future shows, events and artwork will be an important aspect for content.  To help, a number of pre-made filters for lightroom could help the client keep content consistant.

Next Project

— Volto VPN

A unique approach to online security, offering high-end security for everyday use.

In-depth research, UX & UI design consulting for leading global retailer in support of the holiday season. 

In-depth research, UX & UI design consulting for leading global retailer in support of the holiday season. 

In-depth research, UX & UI design consulting for leading global retailer in support of the holiday season. 

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